When International Oktoberfest in Wrocław – it’s only Pilsner Urquell, an icon of worldwide brewing. In a world where everything changes, Pilsner Urquell remains the same. Since its inception in 1842 it is brewed according to the same recipe and the same regional ingredients: soft Pilsen water, Žatec hops and light barley malt. The passion of Pilsen brewers and the unique brewing process, including burning the vat with live fire and a double hopping process form the secret of the unique character of the world’s first golden pilsner. Its taste has managed to combine the seemingly contradictory tastes in a perfect balance: caramel sweetness from barley and hop bitterness.